BetterMech BGPUBLIC · REV 0.1
Recipe · video

Brand Reel: slogan with mirror line

A short vertical clip that states one brand sentence and ends with a button.

Created with AI · KAGAMI

1 · The prompt

<zadacha> Format: 1080×1920, 15 s, 30 fps. Where: Instagram Reels / Facebook / LinkedIn, no sound. Who watches: owners and managers of SMEs. After the end, the viewer should: remember that KAGAMI does not sell AI, but implements it where it makes sense — and see "Book a meeting". One core idea: the slogan. </zadacha> <materiali> Text in frame — EXACTLY, in order of appearance: 1. "We don't sell AI." 2. "We implement it," 3. "where it creates added value." (emphasis word in Playfair italics: "value.") 4. "The human checks." 5. "The human decides." 6. CTA: "Book a meeting" · address: "kagami.bg" Logo: the original file from the brand book (original from brand book — DO NOT redraw, do not recolour). Facts and figures: none in this clip. </materiali> <istoria> 0.0–1.0 s hook: dark frame with scattered thin light fragments (mirrored pieces); "We don't sell AI." is read from 0.4 s 1.0–3.8 s the strip (turquoise → blue → gold) crosses the frame horizontally and the fragments align on it — it becomes the mirrored line 3.8–8.2 s above the line: "We implement it," → "where it creates added value."; below the line — a faint mirrored reflection of the text 8.2–11.4 s "The human checks." → on the beat "The human decides." (the reflection remains) 11.4–15 s the line shrinks to the centre → the logo rises above it (with reflection); "kagami.bg"; the orange "Book a meeting" button appears only now; still for the last 1.5 s Tempo 90 BPM (beat = 0.667 s); springs without bouncing (overshoot ≤ 2 %). </istoria>